Entries Tagged as 'Design'

#EQ3SF Virtual Party Pass

May 30, 2014

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After months of planning, designing, and renovating our new San Francisco retail showroom, the EQ3 team was ready for a party!

 

Yesterday night, EQ3 San Francisco hosted 80 local designers, bloggers and media for a special drop-in preview party. Marimekko President (North America)  Isabelle Cadieux-Fabian, as well as Marimekko Marketing Director (NA) Anastacia Stathakis and Senior Director of Wholesale (NA) Paula Nikkanen were also in attendance. There was lots of mingling, Instagramming, and of course, shopping. Guests were treated to a signature EQ3 red drink made with sake, and cocktail worthy hors d’oeuvres from Barbara Llewellyn. It was the perfect way to launch the new showroom.

 

Thanks to everyone who came out for the event! Your enthusiastic comments, Tweets and Instagrams made our night (see their ‘live’ posts on the #EQ3SF gallery here). We’re definitely feeling the love.

 

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From left to right: Thom Fougere (EQ3 Creative Director), Allison Dineen (EQ3 Marketing & Communications Coordinator) and Anastacia Stathakis (Director of Marketing & PR, Marimekko North America)

 

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EQ3 President and CEO Peter Tielmann

 

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Middle: Janette Crawford (Founder & blogger at Sun + Dotter) and Erin Hiemstra (Founder, CEO & blogger at Apartment 34)

 

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From left to right: Miranda Jones (Co-founder of Galanter & Jones), Adrienne Arieff (Principal at Arieff Communications) and Maja Smith (Interior Designer)

 

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Melissa (blogger at Savvy in San Francisco)

 

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Signature cocktail: EQ3 Red by SakeOne

 

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Two on left: Paula Nikkanen (Senior Director of Wholesale, Marimekko North America), Isabelle Cadieux-Fabian (President, Marimekko North America)

 

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Janette Crawford (Founder / blogger at Sun + Dotter)

 

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Bradley Hilton (EQ3 SF Showroom Manager, shown in middle) with Allison Dineen (EQ3 Marketing and Communications Coordinator) and the EQ3 Visual Team (Katie, Cliff and Monica)

 

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Left: Natalia Daniel (Director at Arieff Communications) / Right: Angela Tafoya (San Francisco Editor at Refinery 29)

 

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On right: Jim Hunt (EQ3 Vice President of Sales and Marketing)

 

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From Left to right: Peter Tielmann (EQ3 President and CEO) and Thom Fougere (EQ3 Creative Director)

 

EQ3 San Francisco officially opens its doors tomorrow, and Bay Area residents are invited to join us for the showroom’s Grand Opening from 9am to 7pm. This weekend only, customers can save up to 20% off EQ3 purchases! They’ll also save 15% off iconic furniture from Herman Miller!

 

We’ve also got some great prizes to giveaway:

 

First Prize: Table setting for 2 from the Marimekko Weather Diary Collection (courtesy of Marimekko)
Second Prize: $250.00 EQ3 Gift Card
Third Prize: Eames Hang-It-All Coat Rack (courtesy of Herman Miller)

 

Want more sneak peeks? Check back here in the morning to scout out the store before doors open.We’ll have a full photo tour of the new showroom waiting for you on the blog!

Frank Lloyd Wright and the City at MoMA

May 20, 2014

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NYCxDesign wraps up today! If you have an extra day or two in New York City, check out the Frank Lloyd Wright exhibition in the third floor Architecture and Design Galleries at MoMA.

 

Frank Lloyd Wright is an American architect from the Mid-Century Modern movement best known for his design of the Kaufman House – Fallingwater (1936). Built into the wooded landscape, the home features a low, horizontal design and a series of cantilevered balconies and waterfalls.¹ The home is an example of Wright’s signature style, which focused on natural elements and horizontal lines.

 

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In contrast to Wright’s efforts to integrate architecture into natural environments, he was also interested in urbanization and the vertical city, experimenting with skyscraper designs and publishing Broadacre City, his plans for the urbanization of America.²

 

The exhibit – titled Frank Lloyd Wright and the City: Density vs. Dispersal - celebrates the recent joint acquisition of Wright’s extensive archive by MoMA and Columbia University’s Avery Architectural and Fine Arts Library, and explores Wright’s complex relationship to the city.²

 

We took in the exhibit last month and were fascinated by the original drawings, models and photographs on display.

 

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Model of Broadacre City, Frank Lloyd Wright. The Frank Lloyd Wright Foundation Archives (The Museum of Modern Art | Avery Architectural & Fine Arts Library, Columbia University, New York)

 

MoMA-Frank-Lloyd-Wright-Exhibit06Model of skyscraper, Frank Lloyd Wright. The Frank Lloyd Wright Foundation Archives (The Museum of Modern Art | Avery Architectural & Fine Arts Library, Columbia University, New York)

 

MoMA-Frank-Lloyd-Wright-Exhibit08Drawings and photograph of St. Mark’s Tower, Frank Lloyd Wright.

 

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Literature for Broadacre City, Frank Lloyd Wright

 

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Architectural drawings of St. Mark’s-in-the-Bouwerie Towers, Frank Lloyd Wright (Manhattan, NY, 1927–31)

 

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Perspective drawings of St. Mark’s-in-the-Bouwerie Towers, Frank Lloyd Wright (Manhattan, NY, 1927–31)

 

Source:

1. Pile, John F. (2005, 2000). A history of interior design — 2nd. ed. Location: Hoboken, New Jersey. John Wiley & Sons, Inc.

2. MoMA.org, Exhibit, Frank Lloyd Wright and the City: Density vs. Dispersal

 

The Frank Lloyd Wright and the City: Density vs. Dispersal exhibit will be on display at MoMA in New York City until June 1st.

Shopping in NYC: Marimekko’s Flagship Store

May 15, 2014

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New York City is a popular destination for design professionals, retailers, editors and creatives year-round, but right now they’re flocking to the world’s design capital more than ever!

 

NYCxDESIGN, New York City’s official citywide celebration of design, got underway last Friday and runs through till May 20th. The celebration crosses all design disciplines, and creates a platform for both established and emerging creatives. The annual International Contemporary Furniture Fair (ICFF) is North America’s premier showcase for contemporary design. The four day event starts Saturday and wraps up the same day as NYCxDESIGN.

 

There are plenty of exhibitions, installations, design talks, and launch parties to attend, but those wanting a break from scheduled events should pay a visit to EQ3+ partner Marimekko’s flagship store in New York.

 

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We were excited to visit the flagship store first-hand during a recent trip to New York. Located in the Flatiron District, at the corner of 5th Avenue and Broadway, the store has a classic black façade that belies the brightly coloured and whimsical displays you’ll find within.

 

Inside, white walls and millwork set the stage for your favourite Marimekko prints. The brand’s iconic designs cover everything from fashion accessories and apparel, to bolts of fabric and home decor products. Throughout the store product is artfully arranged to create intriguing visual installations. Dresses and shirts suspend from the exposed ceiling with a cluster of hooks. Large fabric panels divide spaces and direct your eye to specific displays. And, wooden sleeping bunks are stacked three high and outfitted with beautiful Marimekko duvet covers.

 

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You can find more NYC travel recommendations from our team here and here. Then, once you’ve explored all New York has to offer, head cross-country and check out EQ3′s newest store on the West Coast: EQ3 San Francisco! Opening May 31st, 2014

 

Marimekko NYC Flagship Store at 200 5th Ave, New York, NY, 10010, United States. Get directions here.

How To: Design with EQ3′s Blanche Sofa

Apr 20, 2014

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We love the Blanche room display that’s been greeting guests inside EQ3 stores this season. It’s warm, comfortable and inviting, and designed to fit into any environment.

 

Modern loft? Traditional two-storey? Summer cottage? Absolutely!

 

EQ3′s Visual Team worked long and hard to get this room setting just right, and we wanted to know how they did it. So we’ve asked Cliff, EQ3 Winnipeg’s Visual Coordinator, to show us how he created this relaxed, modern vignette – from initial sketches to final design! Take it away Cliff…

 

blanche_horizontalFinal living room design featuring the Blanche Sofa (image from EQ3′s Spring Supplement)

 

To introduce the Blanche collection, EQ3’s Visual Team wanted to do something special and playful, yet simple and relaxed. The design of Blanche effortlessly balances comfort, simplicity and style; consequently, my goal was to present the collection in a room that looked neither bare nor cluttered.

 

Although, stylistically, the collection is an unique introduction to the EQ3 upholstery range, it seamlessly pairs with many of our other products. The Blanche Sofa’s Belgian linen slipcover is complemented particularly well by designs that use natural oak and marble materials, such as the Custom End and Custom Coffee Tables. It also pairs well with our Reclaimed Teak Coffee Table and Plasma Unit, Simone End Table, and Tessa Mod Shelving. Personally, I enjoy a room with various materials and silhouettes that complement each other, but if you are unsure of what woods will work well together, marble is always a great finish to integrate with existing wood pieces.

 

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Sketch drawn by Cliff during initial concept development

 

When proposing in-store displays, creativity is required to capture a series of distinct moments while delineating different rooms from one another. Unlike your home, stores often lack walls or architectural elements that serve to frame our living spaces. For these reasons, I decided to use a sculptural selection of brand new lighting and chairs as a scrim to stop the eye. This idea developed from an early sketch, until it was translated into three dimensions with real product.

 

By juxtaposing the dark, modern designs with the texture of linen, natural oak and marble, we created a room that could easily be integrated into any home. Similar techniques can be helpful in the home by using existing architecture to your advantage, strategically placing artwork and furniture to frame the space, and integrating various materials, colours and textures for added visual interest.

 

By offsetting the Custom Coffee Table and Corfu Rug from one another I was able to increase circulation space, while showcasing the graphic pattern of the handwoven rug. The final step in this vignette was introducing a selection of exciting, new accessories.

 

Overall, the Blanche Sofa is the perfect new addition for spring.

 

 

Shop this look:

 

Blanche Sofa ($1,999.00) / Micah Floor Lamp (129.99) / Custom Coffee Table, Oak Top ($499.00) / Corfu Wool Rug ($299.99) / Milan Throw ($39.99) / Tessa Mod Shelves (price based on configuration) / EQ3+ Marimekko Haiku Mug ($20.00) / Coast Marble Bowl ($49.99) / EQ3+ Sagaform Oval Oak Wine Carafe ($34.95) / EQ3+ Sagaform Herb Pot ($24.95) / EQ3+ Marimekko Siirtolapuutarha Bowl ($29.50)

The Story Behind Marimekko’s Tablecloths + an In-store Event

Apr 9, 2014

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When it comes to patterns and textiles, Marimekko is in a league of their own. Their highly coveted fashion and home goods are timeless – a constant in the design industry and instantly recognizable to anyone familiar with the brand.

 

Take for example Unikko (poppy), Marimekko’s most iconic pattern. Designed in 1964 by Maija Isola, Unikko reflected an easy-going and positive attitude, and became an instant success. Its popularity has continued to climb over the past 50 years, and today Unikko’s graphic and distinctive design is so closely intertwined with the brand that it acts almost as a symbol of Marimekko.

 

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© 2014 Marimekko

 

There is a lot of history wrapped up in Marimekko products, and this is especially true for their tablecloths. With proper care, they are meant to last for many years, to be passed down from one family member to another. In an effort to preserve a tablecloth’s design history as it changes hands, Marimekko traditionally hems the ends of their tablecloths, leaving the sides with a raw, un-hemmed edge. The white salvage left visible on each side notes the print designer’s name, name of the print, year it was designed, and material and care instructions. In this way, future generations will be able to know and celebrate the history of their tablecloth.

 

Check out EQ3′s curated selection of Marimekko fabrics at EQ3.com. Fabrics are available in-store at EQ3 locations featuring a Marimekko shop in shop, and are sold by the metre, ready to be transformed into amazing accessories for the home. Don’t have time for sewing projects? That’s okay! Many of our shop in shops work with an in-house seamstress who will turn your fabric into drapery, toss cushions, tablecloths, or anything else you can dream up.

 

This Saturday, select EQ3 Marimekko shop in shops will be hosting a special in-store Tablecloth Event. Purchase your favorite Marimekko fabric by the meter and they’ll sew you a rectangle or square tablecloth for free! Tablecloths can be sewn in true Marimekko style (ie. leaving the two sides un-hemmed) or in more typical fashion (ie. all four sides hemmed).

 

Also, starting Thursday, save 25% off all Marimekko Fabric in the shop. Sale ends Monday, April 14th.

 

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Event runs Saturday, April 12 from noon until 3pm local time.

Participating EQ3 Marimekko Shop in Shops: Toronto – Hanna, Toronto – King Street, Ottawa, Winnipeg and Emeryville CA.

Shop EQ3.com For Modern Furniture and Accessories