Iconic furniture design brand Herman Miller recently launched WHY, a digital platform exploring the stories behind Herman Miller and why they what they do. WHY will tell a different story each week, showcasing the talents of various writers, artists, illustrators, photographers and videographers. The new platform is fitting of the company, who’s been exploring and rethinking design practices for the past 108 years. For the first installation of WHY, Dutch animators Part of a Bigger Plan were asked to answer the question “Why has Herman Miller thrived for 108 years?”
The animators answered back with 108 Years in 108 Seconds – a short, animated video, illustrating a timeline of key moments in Herman Miller’s history.
Some exciting news relating to Herman Miller is on it’s way, so stay tuned for the big announcement.